This week's episode discusses the necessity of having a dedicated website for your podcast. Inspired by a recent PodMatch survey, I highlight the alarming rate of broken links and the importance of a central hub for podcasts. I also cover the benefits of owning a podcast website, including email collection, SEO optimization, and brand uniformity. Additionally, I give a brief review of different platforms for creating podcast websites, weighing their pros and cons, and providing actionab...

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This week's episode discusses the necessity of having a dedicated website for your podcast. Inspired by a recent PodMatch survey, I highlight the alarming rate of broken links and the importance of a central hub for podcasts. 

I also cover the benefits of owning a podcast website, including email collection, SEO optimization, and brand uniformity. Additionally, I give a brief review of different platforms for creating podcast websites, weighing their pros and cons, and providing actionable steps for improving your podcast's online presence.

 Key Takeaways

  • If your podcast links are broken, it negatively impacts audience reach.
  • A dedicated website is essential for every podcast.
  • Your podcast website serves as a central hub for your audience.
  • Email collection is critical to build connection with your audience.
  • SEO optimization can enhance podcast discoverability.
  • A uniform brand image is vital for attracting sponsors.
  • PodPage offers a user-friendly platform for podcasters.
  • Host-provided sites are limited but useful for beginners.
  • Regularly audit your links to avoid dead ends.
  • A branded website fosters trust and audience loyalty.

Tools Mentioned

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