Starting a podcast is exciting — but if you’re new to the world of podcasting, one of the biggest hurdles you might face is this: Where do I find guests for my show?

You’re not alone. Many new podcasters feel stuck at this stage. They know they want interviews, they’ve got the mic ready, and they even have a show concept, but finding the right people to join the conversation can feel overwhelming.

The good news? It’s not as hard as you think. With some strategy, creativity, and persistence, you can line up guests who add value to your podcast and keep your content flowing.

Here are seven practical tips to help you find your first — and future — podcast guests.

1. Start with Your Existing Network

You don’t have to look far to find potential guests. Friends, colleagues, community leaders, or even fellow hobbyists can be great fits. Think about people who:

• Share expertise in your podcast’s topic

• Have a story worth telling

• Bring a unique perspective

Your first guests don’t have to be “big names.” They just need to be relevant, engaging, and willing to share.

2. Use Social Media Connections

Social platforms like LinkedIn, Twitter (X), and Instagram are treasure troves for finding guests. Search by hashtags related to your niche — for example, #smallbusiness, #wellness, #singlemomlife — and look for people actively posting in those areas.

Here’s a simple approach:

• Comment thoughtfully on their content.

• Share one of their posts with your own take.

• Then, send a message inviting them onto your show.

People are far more likely to say yes when they’ve already seen your genuine engagement.

3. Tap into Podcast Guest Directories

Yes, there are actual directories where people want to be podcast guests. A few popular ones include:

• PodMatch

• MatchMaker.fm

• Podcast Guests

These platforms let you search by industry, topic, or expertise. Many podcasters find their first few guests here — it’s like online dating for podcasting, but less awkward.

4. Reach Out to Authors, Speakers, and Coaches

If someone has written a book, teaches workshops, or offers coaching, chances are they’re looking for opportunities to share their message. Podcast interviews are free marketing for them — and great content for you.

Tip: Check Amazon for new book releases in your niche, or look at local event listings for speakers. Then, send a friendly, personalized invitation.

5. Join Podcasting & Niche Communities

Podcast Facebook groups, LinkedIn groups, or forums are filled with podcasters and potential guests. Communities like these often have “Guest/Host connection threads” where people pitch themselves or offer to host.

Likewise, join groups in your niche (not just podcasting). For example, if your show is about parenting, join parenting groups — you’ll find moms, dads, and experts eager to share.

6. Create a Guest Application Form

Make it easy for people to apply to be on your show. Use a simple Google Form or a free tool like Typeform where potential guests can:

• Introduce themselves

• Share their area of expertise

• Suggest topics they can talk about

This not only makes the process smoother, but it also positions your podcast as professional and organized. You can even link the form on your website, social media bios, or podcast show notes.

7. Don’t Fear the “Ask”

Sometimes the biggest barrier to finding guests is our own hesitation. We worry: What if they say no? The truth? Some will. But others will say yes. And every “yes” leads to fresh content and growth for your podcast.

Here’s a secret: many people want to be interviewed. It builds their authority, grows their audience, and creates connections. By asking, you’re not inconveniencing them — you’re offering a win-win opportunity.

Final Thoughts

Finding guests for your podcast may feel intimidating at first, but once you take those first steps, it gets easier. Start with the people you know, then branch out into online communities, directories, and social media. Keep your process simple, clear, and consistent.

And remember: every podcaster starts somewhere. You don’t need celebrity guests to launch a great show. What you need are voices that bring value, authenticity, and connection to your listeners.

So, go ahead — send that message, post that invitation, open that guest form. Your next great podcast conversation might just be one “yes” away.

✨ Would you like me to also create a checklist PDF version of these tips — something beginner podcasters could download as a lead magnet? That could tie nicely into your PodCubator Podcast Academy funnel.